- 16 Shorts Gardens, London, WC2H 9AU, United Kingdom
n/sWhat's your big ambition for the year ahead?
Do more interesting work and master bilateral breathing.Your mission: make advertising a desirable career for young people. What do you do?
Change the ratios of money to bullshit, fun to mither.Which industry leader has most impressed you with their ability to transform a business?
All the holding company bosses seem equally good at transformational crash dieting. Excellent doesn’t taste as good as thin feels.What's your most annoying professional trait?
Incontinent nihilism.And what's your most embarrassing personal habit?
I walk like a giant toddler.You've invented yourself an AI assistant. What's the first thing you'd ask it to do?
It’s an intimate-care bot for my old age. I'll call him Bot Bot.Which app would you redownload first after a digital detox?
Undisclosed.What's your side-hustle?
I find "hep-cat" phrases and sell them on to marketing professionals from the home counties.What's your fantasy Campaign headline?
Idea of little consequence met with less interest.What's the soundtrack to your life?
I've Got a Lovely Bunch of Coconuts slowed down to about 40BPM.