
My Character:
Work email
rosie.bardales@betc.com
What's your big ambition for the year ahead?Where do I start..?
Your mission: make advertising a desirable career for young people. What do you do?Give them an opportunity to see it first hand.
Which industry leader has most impressed you with their ability to transform a business?Undisclosed.
What's your most annoying professional trait?Detail.
And what's your most embarrassing personal habit?I can be loud.
You've invented yourself an AI assistant. What's the first thing you'd ask it to do?Remove me from the internet.
Which app would you redownload first after a digital detox?Google Translate.
What's your side-hustle?Fashion.
What's your fantasy Campaign headline?Seriously?
What's the soundtrack to your life?On the Road Again – Willie Nelson.