Jonathan Allan

Jonathan Allan

Chief commercial officer

Channel 4

Contact me
  • n/s
  • n/s
  • 124 Horseferry Road, London, SW1P 2TX, United Kingdom
My Character:
  • Social animal
Work email

jallan@channel4.co.uk

Give us one reason why advertising is still brilliant in 2019.

It pays for the odd TV show or two…

In 2019, I'll be using blockchain to…

Stop my bike being stolen.

You decide to launch a brand. What is it called and what does it do?

You'll find out in due course.

When was the last time you felt professionally vulnerable and why?

On stage at the Manchester UpFront just after we had announced we were going to Leeds.

Who is your favourite Instagrammer and why?

Ed Templeton – pro-skater turned photographer/artist

You win the lottery. What would you do first?

Call Scott Dunn.

Name one thing you think is criminally overrated by industry, society or culture and explain why.

Champagne – far too fizzy, very acidic and makes your breath smell.

Name one thing you think is criminally underrated by industry, society or culture and explain why.

Slippers – much maligned but very cosy.

What is your go-to boxset binge?

Dawson's Creek.

Enough's enough: it's time the next Doctor Who was…

Richard Ayoade.

If you weren't you, who in the industry would you like to be?

Who wants to be anyone else?

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