Marcus Anselm

Marcus Anselm

Partner

Clarity

Contact me
Work email

marcus.anselm@claritycp.com

Give us one reason why advertising is still brilliant in 2019.

Brands still need to find and connect with their audience. Advertising helps them do this through creating memorable experiences. Most people have at least one ad they will never forget.

In 2019, I'll be using blockchain to…

Confuse people at dinner parties.

You decide to launch a brand. What is it called and what does it do?

Coffee shops where devices are banned and people talk to one another. "Wi-filess, no-tech, tech-less."

When was the last time you felt professionally vulnerable and why?

Being scrutinised by Gideon Spanier after our MediaMonks deal.

Who is your favourite Instagrammer and why?

I am not on Instagram. If I were, it would be my daughter (assuming she'd accept my follow request).

You win the lottery. What would you do first?

Message my family WhatsApp group with a big thumbs up.

Name one thing you think is criminally overrated by industry, society or culture and explain why.

The "like" button. If you like what you are doing, does it matter if anyone else does?

Name one thing you think is criminally underrated by industry, society or culture and explain why.

Thinking. Increasingly we are under pressure to "do". It's easy to "do", less easy to "think".

What is your go-to boxset binge?

24.

Enough's enough: it's time the next Doctor Who was…

Damian Lewis.

If you weren't you, who in the industry would you like to be?

Claire Beale.

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