Alex Best

Alex Best

Chief operating officer

Wonderhood Studios

Contact me
Work email

alex.best@wonderhoodstudios.com

Bye-bye the decade with no name. What are you relieved to draw a line under?

Little Mix.

What’s your biggest hope for the decade ahead?

World domination.

And what’s top of your professional to-do list for the 2020s?

Eliminate enemies.

You have to job swap with someone in our industry for one month. Who would it be with and why?

Aidan McClure, it must be an absolute pleasure working with me every day.

Who is your best friend in the industry and why?

Nick Garrett, ex-chief executive of Clemenger BBDO. I met Nick at university and he's one of my best friends. He was instrumental in getting me into advertising, he's one of the nicest and most talented people I know, and I can't wait to see what he does next.

What do you think the Friday feeling is?

A Crunchie.

Who or what would you put into room 101 and why?

Brexit.

If you could uninvent one piece of technology, what would you choose and why?

Snapchat filters. No one needs to see your face with dog ears and whiskers.

In the spirit of embracing failure… What has been your biggest screw-up?

I don't screw up.

What do you do to stay match fit?

Five hundred burpees before breakfast.

What would be your darts walk-on music and why?

Mr November by The National. Why not?

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