To move the industry forward, it’s important to work collaboratively. So we brought together some great minds from Comcast, Innovid, Upwave, The Trade Desk, 4As to discuss why sharing is caring. From delivering more consistent results to fostering innovation that can drive alignment, they share why collaboration is key.
How can advertisers maximise the converged TV opportunity? We asked industry leaders from MARS, Carat, Comcast, Innovid, The Trade Desk, Yahoo, Roku, CMI Media Group, LG Ad Solutions, Tubi, Upwave, and 4As.