The National frontman Matt Berninger conceived of a fundraising campaign for US reproductive healthcare charity Planned Parenthood, which is under threat from White House and Republican lawmakers who propose cutting its federal funding.
Musicians, comedians, artists and authors came together to create a limited-edition boxset. Sunshine provided brand consultancy services for the project, including design. The 33-track compilation includes exclusive content from musicians including Foo Fighters, John Legend and St. Vincent, as well as spoken word from Margaret Atwood, performances from comedians such as Zach Galifianakis, and unique artwork from a range of visual artists.
Sunshine will continue to work with the initiative to help fund Planned Parenthood.