Adidas signs tennis world number six Tomas Berdych

Adidas has signed its latest tennis brand ambassador Tomas Berdych, poaching the number six player from previous clothing sponsor H&M.

Adidas: brand signs head-to-toe deal with Tomas Berdych
Adidas: brand signs head-to-toe deal with Tomas Berdych

Berdych is now the highest ranking male tennis player on Adidas' books for full kit, after number two Andy Murray departed to Under Armour in 2014.

World number one Novak Djokovic wears Adidas footwear due to a long-term shoe deal, but relies on Uniqlo for apparel.

Berdych has signed a multi-year head-to-toe deal for an unspecified amount, and will sport the same Barricade range favoured by his rivals.

The Czech player has made an impact on-court not just for his forehand, but for some memorably garish numbers from H&M.

Judging by his first post on Instagram heralding the Adidas sponsorship, he might be hoping for a more sober style at Adidas.

A photo posted by Tomas Berdych (@tomasberdych) on


Become a member of Campaign from just £51 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk , plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content