Adidas "The deal" by Iris

Adidas' latest football boot pack comes with a pretty long list of terms and conditions.

The brand has recruited the biggest names in the football for its FW19 football boot pack. Featuring 21 players – including Paul Pogba, Leo Messi, and Mesut Ozil – the work outlines the "conditions" footy fans will need to adhere to when wearing their own pair of boots. 

The work will run across Adidas’ social channels, including the channels of each player featured in the ad (in their native language), as well as out-of-home and audio content on Spotify. "The deal" was created by Matt Wood and Tom Loveless, and directed by Nicos Livesy through Blink Ink.


Creativity agency, 2D production
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