Tango cleans up
Tango has been asked to edit a scene from its TV ad in which a rubber
clad man takes out a box of tissues before watching a Tango ‘dirty’
video. The cinema version of the Howell Henry Chaldecott Lury &
Partners-designed ads will run unchanged, with the tissues.
Shades of blue
De Rigo, owner of Police sunglasses, has wrapped a double-decker bus in
a montage of faces wearing the sunglasses brand. The bus will travel as
normal through London’s West End and will be used as a hospitality
vehicle for music events.
The Galleria Outlet Centre in Hatfield is starting a pounds 500,000
radio and press campaign to publicise the factory outlet shopping
centre. The radio ad, created by Interquest Associates, uses Birds of a
Feather star Lesley Joseph.
The Tetley Tea characters are adopting a football theme for their latest
ad, which shows Sydney forlornly returning home after his team loses a
match, and Gaffer cheering him up with a cup of tea. The ad was created
by D’Arcy Masius Benton & Bowles.
Bates gains Regaine
Bates Europe has been awarded the account for the over-the-counter hair-
loss remedy brand Regaine by the Swedish-American firm Pharmacia &
Upjohn. The pitch was led by Bates September in Sweden and Bates Dorland
in the UK.
Back to her roots
Julie Hart has returned to Foote Cone Belding as an account director
after two years with Young & Rubicam. She will work on the Teletext,
Alex Lawrie and L’Oreal accounts. At Y&R her accounts included
Colgate-Palmolive and Harper Collins.
Whisky on the Web
McCann-Erickson and Universal McCann have linked up with William Grant &
Sons to use the Internet version of The Times and The Sunday Times to
build a site for the Glenfiddich brand. The Glenfiddich page carries
oddball snippets from other Web sites, such as gossip from a Swedish
Film centenary ad
The cinema industry marked its 100th anniversary with a three-minute
advertisement on Channel 4 and ITV last week. The ad, whose stars
included John Major and Bob Hoskins, advertised the chance for cinema-
goers to see films for pounds 1. The initiative was overseen by Lansdown
Change of names
Burkitt Edwards Martin is to change its name to Court Burkitt and
Company in recognition of its new management line-up. Mike Court,
founding director of Still Price Court Twivy D’Souza joined Burkitt
Edwards Martin as creative director last November, replacing Chris
Martin who died last July.