Advice from the top

Industry figures offer their tips on how to follow in their footsteps.

"Be patient, be wary, work in teams, love clients." - David Bell, chief executive, Interpublic

"If you're going to criticise someone, first walk a mile in their shoes. That way, if they don't like the criticism, you're a mile away. Plus, you have their shoes." - Steve Henry, chairman and executive creative director, HHCL/Red Cell

"Believe in yourself and don't let others put you off." - Andy Jones, joint managing director, Universal McCann

"Enjoy - it's a great way to earn a living! And never settle for second best. Always remember, everyone has a contribution to make." - Frank Lieberman, executive head of television, McCann Erickson

- Collated from Campaign's A List. To buy copies, e-mail: