Agencies line up for Glenlivet digital brief

The Glenlivet, the Pernod Ricard malt whisky brand, is on the hunt for an agency to handle UK digital activity.

Agencies line up for Glenlivet digital brief

Lost Boys, previously known as MRY, was named The Glenlivet’s social CRM agency of record in May 2014.

It was tasked with developing and executing a social-led digital strategy, including the relaunch of The Glenlivet’s CRM initiative, The Guardians of The Glenlivet.

The two companies have since parted ways.

Lost Boys declined to comment. Pernod Ricard did not respond to Campaign’s requests for comment.

Topics

Become a member of Campaign from just £78 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk , plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content