What does it do? Emap On Air sells the radio brands within the
Performance Network division. These include the Big City Radio Network,
Magic Radio and Kiss 100, as well as digital music channel The Box.
Good office? It is located between the sofa shops at the Goodge
Street-end of Tottenham Court Road, conveniently near Soho and other
important media haunts in the West End.
The sales team operates out of an image-conscious, open-plan office on
the same floor as the radio recording studios. The atmosphere is noisy
There are five mini-meeting rooms on the sales floor, designed to match
each respective radio brand. There are Kiss, Magic and Box areas, as
well as a Japanese-themed meeting space called the Sushi Room. There’s
also the Goldfish Bowl, but if clients don’t want to be visible to the
entire sales team while doing business in the glass box, then it might
be wise to meet at the pub - the Carpenter’s Arms is a favourite.
What’s it like? ’A laugh, as long as you bring in the business,’ says
one sales executive. Radio production and sales being on the same floor
means there is a strong interchange between the two.
What about perks? Sales staff are entitled to a Travelcard (within
reason - no commuting from Paris) and generous expense accounts. There’s
a bonus scheme and regular freebies to films, gigs and football matches.
There are also fantastic opportunities to work abroad, with six-month
placements available in South Africa and Australia.
Is it good at training? Standard team-building exercises are compulsory:
the last venture was a trip to Ireland and involved potholing in disused
mines. Staff had to be bribed with pints of Guinness. These trips are
viewed as a perk by some and a hardship by others.
How does it recruit? Through recruiters and the media. It looks for
graduates with sales or radio experience.