Alistair MacCallum, chief executive, m/SIX

Alistair MacCallum, chief executive, m/SIX

Me in five words: Nervous about growing a tache

My moustache aspirations: Not to resemble anyone evil

Media moment of the year: A personal one - starting my new role at m/SIX

What’s the biggest question media should ask itself in 2018? How do we better articulate the benefit that we as agencies deliver to clients’ business