– Wieden & Kennedy has been appointed to handle internet portal AltaVista's European advertising business.
– Wieden & Kennedy has been appointed to handle internet portal AltaVista's European advertising business.
AltaVista already works with Wieden & Kennedy in the US where the agency recently handled the relaunch of the altavista.com site.
The account will be run out of the London office, where Wieden & Kennedy will develop US originated creative with localised messages for AltaVista's local European sites.
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