Argos Cyber Monday: half of traffic will come from phones and tablets

Argos claims that more than half of all traffic to its website today, dubbed Cyber Monday, will come from phones and tablets as it ramps up for a shopping "frenzy".

Argos: expects more traffic from ever before from mobile and tablets
Argos: expects more traffic from ever before from mobile and tablets

A spokesperson for Argos said the retailer expected a "mobile shopping frenzy" and is predicting the volume of shoppers to its site from mobile devices to reach an all time high as consumers shop on the go.

Argos claims five million customers will visit the site today – around 3,000 per minute at peak times.

Last year it saw 3.6 million visits to the site. The most busy times were between 11am-12pm and 9pm-10pm.

David Robinson, chief operating officer at Argos, said: "Customer shopping habits are changing fast and more and more want the convenience of shopping on the go or in front of the TV in the evening."

He said Argos has made mobile shopping a "priority" this year and has just launched Argos Collect, its first click and collect store, at Cannon Street Underground Station.

The retailer has more than 6,100 warehouse workers and 1,000 drivers on call to help deliver "high demand" products, including wearable technology and Disney 'Frozen' toys.

Read next

Power 100: The UK's top marketers

The industry's leading lights are pioneers of change

Become a member of Campaign

Get the very latest news and insight from Campaign with unrestricted access to, plus get exclusive discounts to Campaign events.

Become a member

What is Campaign AI?

Our new premium service offering bespoke monitoring reports for your company.

Find out more

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content