Arthur Anderson appoints new marketing director

- Arthur Anderson has hired Eddie Bowman as its director of marketing and communications. He joins from KPMG, where he was head of global marketing for two years.

- Arthur Anderson has hired Eddie Bowman as its director of marketing and communications. He joins from KPMG, where he was head of global marketing for two years.

Before that he was with Ogilvy & Mather for 15 years. The latter three he was head of client services. Eric Hagman, senior partner at Arthur Anderson, said: "Eddie's experience in devising marketing strategy in the new economy and expertise in brand management are exactly the right skills and background for the role."



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