The International Olympic Committee (IOC) and the International
Amateur Athletics Federation (IAAF) have vowed to tackle the issue of
kit sponsorship conflicts in order to avoid future rows between
The bodies are keen to address the problem between national athletics
federations and national Olympic committees which have signed deals with
different brands. They will discuss it at the meeting of the Association
of Summer Olympic International Federations.
The issue came to a head at last year's Olympic Games, where a number of
teams were involved in disputes about the logos that could be shown on
their athletes' kit.