Audi "Tottenham Hotspur partnership" by BBH London

Kicking off the 2019/2020 season, Audi has launched a footy-focused campaign celebrating the car brand's partnership with Premier League club Tottenham Hotspur.

The ad draws parallels between Audi’s e-tron models and this year’s Spurs squad, leaning into the colour palette of Tottenham Hotspur’s sleek away kit for a futuristic finish. While midfielder Moussa Sissouko is hailed for his speed, Dele Alli is compared to the model’s "total accuracy in a tight spot".

The work was created by David Lasar and Thibault Michal.


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