Aunt Bessie's 'Margaret and Mabel' by VCCP

Two nosy old ladies, Margaret and Mabel, are checking up on their new neighbour in this ad for Aunt Bessie's by VCCP, which won the account this year.

The ad aims to show how Aunt Bessie’s core products, including roast potatoes, offer a helping hand at dinner time.

The new campaign will run across TV, press, online and radio.

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