Devito worked on a string of famous campaigns for BMW, Qantas, Sharwood's and Scotch video tape during a career that also spanned spells at WCRS, Leo Burnett and Grey.
During that time, he gave future star creatives including Andy McLeod, Richard Flintham and Paul Shearer their first jobs in the industry.
Shearer, now the creative partner at Arnold London, said: "Mick was one of those old-fashioned characters who really made sure that you learned your trade. His work for BMW in particular has stood the test of time."
Devito began his career at KMP before moving to Leo Burnett where he teamed up with his long-term copywriting partner Derek Day. The pair later spent seven years running one of the UK's first creative consultancies.
They then joined WCRS and when Day moved to Abbott Mead Vickers BBDO, Devito was paired with Giles Keeble.
"Mick was a thoughtful man, generous of spirit, who always demanded the best of himself and from those he worked with," Keeble said.
In 1986, Devito renewed his partnership with Day when they became joint creative directors of Ted Bates. They subsequently helped found BDDH with the planner Leslie Butterfield and the former BMP senior manager Michael Hockney.
The agency's client list included Uvistat, the Co-operative Bank and Clerical Medical.
Devito left the agency in 1996 to take a sabbatical. He later joined Grey as a creative group head where he remained until 2002. In recent years, he devoted much of his time to helping creative students at colleges throughout the UK.
For more memories of Mick and information concerning funeral arrangements, go to www.mickdevito.com.