Barclaycard "Travel smart" by Droga5 London

Comedian and presenter Katherine Ryan fronts Barclaycard's campaign with easyJet, which aims to help Brits avoid unnecessary charges when paying for goods on holiday.

In the first ad, Ryan bobs on a slowly deflating toucan float while offering holiday financial tips. In the next spot, she overdoes it on the suntan lotion, while explaining how the protection this offers is similar to section 75 of the Consumer Credit Act. This offers consumers protection for purchases made on a credit card up to a certain amount. The work was written by Matt Jones, art directed by Abigail Stephenson, and directed by Jeff Low through Biscuit Filmworks.


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