Bauer Media appoints fashion exec to head luxury e-commerce site

Bauer Media has appointed luxury fashion executive Linda Peters as managing director of its luxury e-commerce site

Linda Peters:  managing director Bauer Media’s luxury e-commerce site
Linda Peters: managing director Bauer Media’s luxury e-commerce site

Peters is replacing Andrew Robb, who left the role six months ago to join Farfetch, the online retail business. is a high-end fashion portal, which sells luxury brands at discount prices. It was launched two years ago and competes against the likes of

Peters has held a number of executive roles at fashion and beauty brands. She was previously chief executive of AH Lifestyle, the women's fashion brand.

Prior to that, between 2006 and 2008, Peters was chief executive of MCC Fashion & Beauty group.

She has also held an executive role at, the online beauty retailer owned by luxury goods giant LMVH.

Peters, commenting on her appointment, said: "I'm delighted to be joining Cocosa at such an exciting time. The business has just celebrated its second birthday, passed the milestone of 350,000 members and launched its menswear site.

"I look forward to working for the team to drive membership and introduce more sales of exclusive time-related fashion, accessories and lifestyle products."

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