BBC "Wimbledon" by Y&R London

BBC's Wimbledon campaign mixes live action and 3D animation to promote the channel's coverage of the 2017 tennis tournament.

Y&R London’s film features a hero maverick tennis ball as it bounces the length of Britain championing the delights of Wimbledon.

The TV campaign launched on 25 June, supported by Instagram. 

Credits

Head of creative
Head of art
Creative director
Business director
Account director
Agency producer
Director/production co
Producer
Post Production, Grade
MPC
Post-production
Sound Design
Typographer
Director of photoraphy