BBD Perfect Storm lands Investec brief

Investec has added BBD Perfect Storm to its agency roster as the brand looks to increase support for its expanded private banking arm.

Investec: adds BBD Perfect Storm to roster
Investec: adds BBD Perfect Storm to roster

The agency won a competitive pitch against Atomic and Soho Square. The process began in January and was run by AAR.

BBD Perfect Storm will join Gravity and Partners Andrews Aldridge on the roster.

Gravity has been the lead ad agency for Investec’s private banking division for the past 20 years, while Partners Andrews Aldridge has handled the company’s direct and digital advertising since 2012. Investec uses Cream for media planning and buying.

Confirming the appointment, an Investec spokeswoman said: "It’s good for us to have access to different agencies for different things."