BBH captures global ad account for Clarks

Bartle Bogle Hegarty has won the global advertising account for the shoe brand Clarks.

BBH captures global ad account for Clarks

The agency beat five other shops to the business and will service it from London. The incumbent was Portas, the agency founded by the retail specialist Mary Portas that was formerly known as Yellowdoor.

BBH has been briefed with developing a consistent global print and digital campaign for Clarks, which is growing rapidly in China, India and the Middle East.

Mel Exon, a managing partner at BBH London, said: "The Clarks brand is a rare beast: with a great and long history, a brilliant business and a team with big ambitions. We’re looking forward to helping the Clarks business with its next step."

Topics

Become a member of Campaign from just £88 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk , plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content