BBH hires Goldman to oversee digital

Bartle Bogle Hegarty has hired Dominic Goldman, a digital creative from Hal Riney in San Francisco, as a creative director.

Reporting to John O'Keeffe, the executive creative director, Goldman will work with younger creative teams at the agency to develop their knowledge of digital, and will also have a number of account responsibilities.

Ben Fennell, the managing director at BBH, said: "We've hired digital teams before, but never had a digital creative director. Whereas Mark Reddy leads art direction, Dominic will now lead digital. This doesn't mean he will just work on digital accounts, though. He will cover a range of digital and non-digital tasks across a number of assigned clients."

This is the first in a number of non-traditional creative director hirings planned by the agency, with two more signings due in the coming weeks.

Before Hal Riney, Goldman worked at Goodby Silverstein & Partners and OgilvyOne.


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