'BBH is like Jack Nicholson – maverick but establishment'

Bartle Bogle Hegarty, the self-styled 'black sheep' of adland, now in its 40th year, has made some of the most memorable ads of the past four decades. Now, with new faces in the boardroom, the challenge of creating a fresh legacy starts in earnest.

by Matt Barker
Graphic of BBH black sheep with '40' badge, party hat and party blower

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