BBJ pares down TV to two groups

BBJ Media Services has restructured its pounds 140 million-spending TV department, folding four groups into two after a series of promotions and departures.

BBJ Media Services has restructured its pounds 140 million-spending

TV department, folding four groups into two after a series of promotions

and departures.



Matthew Platts, previously one of the four group heads, has been

promoted to deputy broadcast director, reporting to broadcast director

Chris Boothby.



The other three groups were run by Simon Woodward, Nick Evans and Shaun

Jordan. Jordan has left and this week started his new job as

communications manager at Flextech TV, where his role focuses on selling

the company to agencies, and to a lesser degree, direct to clients.



Nick Evans has been promoted from associate director to group manager/TV

buying manager, making him the third most senior person in the

ten-strong broadcast department. He will act as a focal point for two

newly-appointed group heads, who have responsibility for the day-to-day

running of the two groups.



The new group heads are Andy Matthews and Simon Bevan, who have been

promoted from their previous positions of senior buyers. Boothby is

still finalising which clients will fall under whose group.



The fourth former group head, Simon Woodward, was seconded to the Danish

operation of BBJ’s parent company Carat four months ago. He has since

taken up the role of strategic director of broadcast at Carat in

Sweden.



Platts and Evans retain their previous client responsibilities. Platts

looks after RHM, Cable & Wireless, RAC, Bass and all the Disney brands,

while Evans runs AOL, Matthew Clark, Golden Veil, Goodfellas and Ocean

Spray.



Boothby said BBJ had been without a deputy broadcast director since

David Hopkiss quit two years ago to become an account director at Emap

On Air, and has effectively been auditioning his staff ever since.



’We had four up-and-coming group heads,’ he explained. ’Rather than

replace David I thought I would see what they could do. They are all

ambitious and were pushing forward and we wanted to make sure we came up

with something that optimised everyone’s career paths. The department

has evolved and given us a proper structure to focus on the future.’



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