BBJ Media Services has restructured its pounds 140 million-spending
TV department, folding four groups into two after a series of promotions
and departures.
Matthew Platts, previously one of the four group heads, has been
promoted to deputy broadcast director, reporting to broadcast director
Chris Boothby.
The other three groups were run by Simon Woodward, Nick Evans and Shaun
Jordan. Jordan has left and this week started his new job as
communications manager at Flextech TV, where his role focuses on selling
the company to agencies, and to a lesser degree, direct to clients.
Nick Evans has been promoted from associate director to group manager/TV
buying manager, making him the third most senior person in the
ten-strong broadcast department. He will act as a focal point for two
newly-appointed group heads, who have responsibility for the day-to-day
running of the two groups.
The new group heads are Andy Matthews and Simon Bevan, who have been
promoted from their previous positions of senior buyers. Boothby is
still finalising which clients will fall under whose group.
The fourth former group head, Simon Woodward, was seconded to the Danish
operation of BBJ’s parent company Carat four months ago. He has since
taken up the role of strategic director of broadcast at Carat in
Sweden.
Platts and Evans retain their previous client responsibilities. Platts
looks after RHM, Cable & Wireless, RAC, Bass and all the Disney brands,
while Evans runs AOL, Matthew Clark, Golden Veil, Goodfellas and Ocean
Spray.
Boothby said BBJ had been without a deputy broadcast director since
David Hopkiss quit two years ago to become an account director at Emap
On Air, and has effectively been auditioning his staff ever since.
’We had four up-and-coming group heads,’ he explained. ’Rather than
replace David I thought I would see what they could do. They are all
ambitious and were pushing forward and we wanted to make sure we came up
with something that optimised everyone’s career paths. The department
has evolved and given us a proper structure to focus on the future.’
