Beattie McGuinness Bungay creates anti-poverty campaign for Christian Aid

Christian Aid has today launched a nationwide poster campaign aimed at convincing the public that poverty can be eradicated.

Christian Aid aims to eradicate poverty
Christian Aid aims to eradicate poverty

At the same time, a report called Poverty Over, which outlines what needs to be done to end poverty, will also be launched.
The posters will appear on static and digital billboards in high commuting sites. It will be followed on 20 July by targeted press and online work.
The campaign was created by Beattie McGuinness Bungay and is the agency's first work for the charity since picking up the business in December last year.