Berkeley Homes calls £15m pitch

Berkeley Homes, the UK home developer, is looking for an agency to handle its £15 million advertising account.

Berkeley Homes…has approached integrated agencies
Berkeley Homes…has approached integrated agencies

The company has directly approached a number of integrated agencies with a view to holding a pitch for the business.

Berkeley wants an agency to provide a range of advertising services, including print, press, digital and direct marketing campaigns, as well as some branding and design work.

The account will revolve predominantly around Berkeley's large-scale home and culture complex currently being developed between City Hall and Tower Bridge on the south bank of the Thames.

Called "One Tower Bridge", the development will consist of 356 luxury private flats, which have been designed by the architect Michael Squire.

Berkeley has not worked with a retained advertising agency in the past, instead using agencies on a project basis.

Become a member of Campaign

Get the very latest news and insight from Campaign with unrestricted access to, plus get exclusive discounts to Campaign events.

Become a member

What is Campaign AI?

Our new premium service offering bespoke monitoring reports for your company.

Find out more

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content