Big Brother eviction night campaign launched by Nexus/H

LONDON - Nexus/H has created a new digital campaign for Suzuki, to appear on Channel 4's Big Brother website on every eviction Friday from today until the series end.

Big Brother...eviction night campaign by Nexus/H
Big Brother...eviction night campaign by Nexus/H

The campaign features three executions, sowing a Suzuki Swift emerging through the doors to the Big Brother house.

The campaign features the strapline "Time for a Swift Exit".

Alex Ponsford, joint media director at Nexus/H said: "Suzuki wanted a media opportunity that communicates the wit and relevance of the brand, and viewers of Big Brother's website are a perfect match". 

The digital work follows the agency's recent £4million press and poster campaign for Disney/Pixar's blockbuster movie, Wall E.

Click to view the campaign below:

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