BJK&E beefs up management

BJK&E Media has made Richard Parsons and Michele Votta directors of the agency.

BJK&E Media has made Richard Parsons and Michele Votta directors of

the agency.

The pair now sit alongside managing director Mark Patterson, James

Jennings, and Tim Irwin, who has been a member of the BJK&E board since

joining in October last year.

Parsons, 27, arrived at BJK&E in 1998 as media group head and was promoted

to associate director in early 1999.

He started out in media as a TV buyer for Ogilvy & Mather, where he worked

with Patterson on the Ford account before switching to CIA Medianetwork,

and then WCRS (now Media Planning).

At BJK&E, he oversees the Greene King,, Jamaica Tourist Board

and Save & Prosper accounts.

Votta, 34, who heads the agency’s technology and international arm BJK&E

@dvance, joined the company from MediaCom Argentina earlier this


He was previously group account director at CIA International and account

director at DMB&B International. He has ten years’ experience working on

accounts such as Microsoft, Mars, Procter & Gamble, Budget Rent a Car and


At BJK&E, Votta looks after Fujitsu, Unisys, Nortel Networks and the

international brief for

Irwin, 38, has 16 years’ media experience. He was formerly a media

director at RPM3, Yellowhammer and Generator. His main account is


The board appointments have been made to cope with an influx of new

business, including Mercedes media planning, Sporting, FT

MarketWatch and most recently, the strategic planning for COI Stakeholder

Pensions, which is due to launch in 2001 with an investment of pounds 8


BJK&E’s billings for 2000 will exceed pounds 100 million - a threefold

increase since 1997.

’All three appointments are a reflection of the growth of BJK&E and our

desire to create a tight, strong, high quality management team to maintain

our growth curve,’ said Patterson. ’These guys are real company directors

responsible to shareholders. They are not vacuous titles for a showpiece


He added: ’Richard Parsons continues to achieve beyond his years. He is a

terrific all rounder, a rare commodity among the new breed of media


’Michele has a great track record in International Media and has received

great reviews from his previous agencies and media owners.’


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