THE BOOK OF LISTS: Wigs off to advertising's leading briefs

Contrary to what everybody thinks, Campaign doesn't have

favourites. We hate everybody equally. That's OK with agencies, not such

a good idea when ranking m'learned friends.

The dog-eat-dog business practices of most agencies are as nothing

compared to the ruthless competitiveness of media law firms. So much so

that Campaign is reluctant to put the legal eagles in a pecking order

lest a writ should come winging our way.

So, throwing caution to the wind, we make our selection, publish and be


The top legal eagle? Easy. Lewis Silkin's Roger Alexander wins that race

by a mile. He defined the category, having been an advertising lawyer

for three decades with enormous respect.

Snapping at his heels come the "always impressive" Stephen Groom, of

Osborne Clarke, and Brinsley Dresden, Lewis Silkin's head of advertising

law, who's the only game in town for standard industry contracts.

The most welcome phenomenon of our ranking is the growing presence of


So wigs off to Vanessa Hall-Smith, a major asset to Harrison Curtis. A

warm welcome also to Sarah Byrt, who has risen through the ranks at Rowe

& Maw and understands the creative process.

Ladies and gentleman of the Campaign jury, we rest our case.

- Best advertising lawyers, p46.


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