BRAC "Space on earth" by Ogilvy

The global NGO BRAC has partnered with the Texel Foundation for a campaign marking one year from when an estimated 1 million Rohingya were forced to flee violence in their native Myanmar and seek shelter in neighbouring Bangladesh.

"#SpaceOnEarth" features video and print ads depicting the struggle of 500,000 child refugees who are traumatised by violence suffered at the hands of the Burmese military, which the UN recently accused of genocide. BRAC says an additional $30m must be raised to help its humanitarian efforts for the Rohingya, who are living in desperate conditions in the world’s largest refugee camp in Bangladesh. The campaign was created by Ogilvy and directed by Dan Nathan through Outsider London. 

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