Britain's Got Talent delivers biggest audience so far this year

ITV's 'Britain's Got Talent' has delivered the highest audience of this series so far, with an average audience of 10.5 million viewers on Saturday night.

Britain's Got Talent: score this year's highest rating for the series so far
Britain's Got Talent: score this year's highest rating for the series so far

According to unofficial overnight figures, a combined peak of 12.3 million people watched the show across the standard and high-definition ITV and the ITV +1 channel, a 50% share of viewing.

Excluding the contribution of ITV +1, a peak of 11.9 million watched the show on ITV (SD and HD) at 8.35pm.

'Britain’s Got Talent', which is sponsored by Morrisons, got an average audience of 10.54 million between 7.45pm and 8.45pm across ITV’s SD and HD channels, the highest of any episode this series so far and 45.2% of the TV watching audience.

An additional 374,900 watched the show on ITV +1 giving the show a combined average of 10.9 million, a 46.8% share and more than one million viewers more than the same show last year.

Meanwhile, BBC talent show 'The Voice' could only manage an average of 7.37 million viewers between 8.30pm and 9.45pm, a 31.8% share of the viewing audience.

Topics

Become a member of Campaign from just £88 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk , plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content