British Airways "Safety video" by Bartle Bogle Hegarty

BBH's swan song for British Airways is a new pre-flight safety video that doubles as comedic entertainment.

Created in collaboration with Comic Relief, it features popular British celebrities including Gordon Ramsay, Rob Brydon, Sir Ian McKellen and Thandie Newton. The famous faces audition in front of comedian Asim Chaudhry, playing his People Just Do Nothing character Chabuddy G, for a part in the video while simultaneously demonstrating safety procedures. It will be on-board British Airways flights from 1 September. The work was created by Paul Silburn, AK Parker and George Brettell, and directed by Becky Martin through 2am Films. 

Credits

Creative director
Strategy director
Business lead
Account director
Account manager
Agency producer
Assistant producer
Production company
Director
Executive producer
Producer
Post production
Editor/editing house

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus