AdvertiserBritish Red Cross
SectorGovernment / Non-profit and Charities
British Red Cross is celebrating kindness and the role the organisation plays in local communities with a mural by celebrated artist Yinka Ilori MBE.
The latest partnership in the charity's integrated "This is human kind" campaign features Ilori's 15-foot mural near Shoreditch High Street Station in London.
Alongside the mural, which is on display until 4 July, work will run for two weeks across OOH in various UK cities, social media and online, with billboards and digital activations depicting the charity's specific, local acts of kindness.