Haines, the agency's chairman, is leaving with no job to go to after
months of discussion which culminated in a terse statement issued on
It read: "Bruce Haines is to leave Leagas Delaney after mutually
agreeing that there wasn't a meaningful or satisfying role, now that the
agencies in Paris, Rome, Hamburg and San Francisco have been
successfully established in their local markets."
Delaney stated: "I have worked closely with Bruce on and off for the
past 15 years - I have valued his contribution on both a professional
and personal level and wish him well for the future, particularly in his
role at the IPA."
Haines' exit will not necessarily pave the way for the appointment of a
new chairman. Delaney said: "Titles do not matter to me but a new
chairman, if appointed, will come from within the company."
Haines said: "I look back on my time at the agency with pride. I've
worked with some of the best agency people and clients in the business
and I look forward to taking up another challenge as fulfilling."
Leagas Delaney's expansion plans were put on hold in June this year
following the collapse of its proposed take-over by the Canadian
marketing services group Envoy Communications. Leagas Delaney's largest client, Adidas, is seeking a network to handle its $100
million-plus global account and the agency has teamed up with DDB for
the ongoing pitch while its rival roster shop 180 has linked with
A year ago, the agency put in place a management restructure that left
the UK office in the care of four newly named creative directors and two
new joint managing directors, Justin Bairamian and Colin Clarke. The
shake-up brought new roles for Delaney and Haines, who swapped job
Haines succeeded HHCL's Rupert Howell this year as the president of the
Institute of Practitioners in Advertising and has embarked on an
energetic reform of the body to help improve communications between the creative community and the IPA.
He is also working with the IPA director-general, Hamish Pringle, in
proposing the creation of a "supergroup" trade body to become the voice
of Britain's entire communications industry (Campaign, last week).
The IPA's constitution stipulates that its president must work for a
member agency, but it contains a clause that there can be a six-month
grace period if a president leaves a job mid-term.