BSkyB's The Cloud to provide Wi-Fi for London Overground

The Cloud, the BSkyB-owned Wi-Fi provider, is to provide free Wi-Fi at 12 London Overground train stations including Willesden Junction in time for the London 2012 Olympics.

London Overgound: Wi-Fi to be introduced at 12 stations in time for the Olympics
London Overgound: Wi-Fi to be introduced at 12 stations in time for the Olympics

Travellers will be able to get up to 60 minutes free access per day when they register to use the service.

A London Overground spokesman said Wi-Fi would be available at 12 key stations in time for the London 2012 Olympics this summer.

He said these would be high-traffic stations, such as Willesden Junction and stations near the Olympic park in East London, including Hackney Central, Hackney Wick and Dalston Junction.

It will roll out to all 56 London Overground-managed stations by the end of the year.

The news comes shortly after Virgin Media announced it had been selected by transport for London to power Wi-Fi and mobile internet services for the London Underground, in time for the Olympics.

The service will be free to passengers for a limited period over the summer, before being available to Virgin Media broadband and mobile customers, or on a pay-as-you-go-basis.

BSkyB acquired The Cloud in January 2011. It delivers free public Wi-Fi through partners including Café Nero and Pizza Express and also provides Sky broadband customers with access to 10,000 Wi-Fi hotspots across the UK.

Follow Sarah Shearman on Twitter: @Shearmans

Become a member of Campaign from just £77 a quarter

Get the very latest news and insight from Campaign with unrestricted access to , plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content