The BTAA Awards 2007: The Chairman's Award - Chris Palmer

Sponsored by The Moving Picture Company.

CHRIS PALMER

The Directors of BTAA have voted Chris Palmer as 2007's recipient of The Chairman's Award, given for an outstanding contribution to the commercials industry. Here, courtesy of Gorgeous Enterprises, are ten things you might not know about him.

1. His first job was working at Wadworth's brewery in Devizes.

2. He has had a disproportionately large amount of jobs involving chickens and now doesn't eat them.

3. He moved to London to seek fame and fortune as a motorcycle messenger, eventually setting up his own company, Go Betweens, which still exists.

4. After one too many cold winters, he hung up his leathers and went to St Martins School of Art.

5. After graduating, he returned to being a motorcycle messenger.

6. While delivering a package to Bartle Bogle Hegarty in Great Pulteney Street, he landed a job as a copywriter and was paired with John Hegarty. Between them, they created the Levi's 501 "Russia" commercial.

7. Within three years, he'd founded his own agency, Simons Palmer Denton Clemmow Johnson.

8. In 1995, he set up Gorgeous Enterprises.

9. He is too modest to list the 75 awards he's won for his work for clients such as Levi's, Pretty Polly, Dulux, Nike, Samson, Haagen-Dazs, Golden Wonder, One2One, BBC, BA, Orange, Heineken, The Times, Kick Racism Out Of Football, Adidas, Nike, Teen Road Safety and Carlsberg.

10. His live-action version of The Simpsons' title sequence is the seventh most-viewed item ever on YouTube, and by far the most viewed YouTube commercial ever.

THE BTAA FELLOWSHIP AWARD - AARDMAN ANIMATIONS

Sponsored by Adstream.

There are not many production companies as well feted as Aardman Animations - which has four Oscars to its name. None with three directors who each hold a CBE, few with a 30-year history.

Animated advertisements have been an intrinsic part of British commercial television since its inception, if for no other reason than actors were unwilling to demean themselves to the level of advertisements in the mid-50s. People such as Richard Williams, Ron Wyatt, Tony Cattaneo, Bob Godfrey, Jerry Hibbert, Carl Gover, Russell Hall, Oscar Grillo and Ted Rockley kept alive what is, to many, a technique involving an enormous amount of detailed work, taking an inordinate amount of time to produce.

The accolade we present to Aardman Animations tonight - The Fellowship of BTAA for an outstanding contribution to the production of commercials - is a recognition of not simply maintaining a standard but taking it to new heights of creativity using high-end CGI as effortlessly as with that simplest of material, plasticine.

Aardman's creations look like they have been lovingly created for our entertainment because that's the company's ethos. While it's flirted with the private jets lifestyle of Hollywood, it's remained true to its Bristol roots in the kind of way that is so self-effacing that only they blush when they're mentioned in the same breath as Walt Disney. This award won't inflate any egos but we hope it will be kept (somewhere fireproof!) as a mark of respect from the whole of an industry to one of its foremost contributors.

AGENCY OF THE YEAR - MOTHER

Sponsored by Broadcast Advertising Clearance Centre.

Mother has been threatening to become the Most Successful Agency of the Year for some time; now it has done it. Silvers for two different Pot Noodle ads and another for XFM join a bronze for Boots and another Pot Noodle spot. Top of the pile, though, is the return of Johnny Vegas and Monkey, back in business for PG Tips.

Production company: OF THE YEAR - GORGEOUS

Sponsored by AFM Lighting

Gorgeous last won this in 2002, but its body of award-winning work this year has propelled it back to the top. Kit Kat, Breast Cancer Awareness and an anti-drink-drive commercial for MTV have all gathered diplomas, "Come Home to The Simpsons" won bronze, and there were two silvers for Honda and Transport for London - all elegantly sit under Chris Palmer's three-minute Carlsberg "Old Lions" film.

THINKBOX AWARD - Best TV Commercial of the Year
Gold Award: Household Appliances
Gold Award: European
Gold Award: 90-Second TV Commercial
WINNER
Client: Sony
Product: Bravia
Title: Paint
Agency: Fallon London
Production company: Academy
Director: Jonathan Glazer
Writers: Juan Cabral, Richard Flintham, Jonathan Glazer
Art directors: Juan Cabral, Richard Flintham, Jonathan Glazer
Producer: Simon Cooper

GOLD AWARD - TV and radio station promotions
GOLD AWARD - Commercial shown in cinema and on TV
WINNER
Client: BBC Radio 2
Product: BBC Radio 2
Title: Elvis Introductions
Agency: DFGW
Production company: Red Bee Media
Director: Steve Cope
Art director: Rodney Kavanagh
Producer: Edel Erickson

GOLD AWARD - Alcoholic drinks
GOLD AWARD - Best more-than-90-seconds TV commercial
GOLD AWARD - Commercial shown in cinema and on TV
WINNER
Client: Carlsberg
Product: Carlsberg Lager
Title: Old Lions
Agency: Saatchi & Saatchi
Production company: Gorgeous Enterprises
Director: Chris Palmer
Writers: Dave Henderson, Richard Denney
Art directors: Richard Denney, Dave Henderson
Producer: Rupert Smythe

GOLD AWARD - Public service
SILVER AWARD - European
SILVER AWARD - 60-Second TV Commercial
WINNER
Client: MTV
Product: MTV
Title: Idiots
Agency: JWT London
Production company: Hungry Man
Director: Tony Barry
Writer: Hugh Todd
Art director: Adam Scholes

GOLD AWARD - Beverages
SILVER AWARD - Best more-than-90-seconds TV commercial
WINNER
Client: Unilever
Product: PG Tips
Title: The Return
Agency: Mother
Production company: Rattling Stick
Director: Danny Kleinman
Writers: Ben Mooge, Rossana Bardales, Alan McCuish, Darren Bailes
Art directors: Ben Mooge, Rossana Bardales, Alan McCuish, Darren Bailes
Producer: Johnnie Frankel

SILVER AWARDS
CARS - 60-second TV commercial
SILVER AWARD
Client: Audi
Product: A6
Title: Satellite
Agency: Bartle Bogle Hegarty
Production company: Knucklehead
Director: Johnny Green
Creative team: Dave Masterman, Ed Edwards

INTERNATIONAL
SILVER AWARD
Client: Coca-Cola
Product: Coca-Cola
Title: Videogame
Agency: Wieden & Kennedy Portland
Production company: Nexus Productions
Directors: Smith & Foulkes
Writers: Sheena Brady, Shannon McGlothin
Art directors: Shannon McGlothin, Sheena Brady
Producer: Kara McCombe

SILVER AWARD
Client: Toyota
Product: Toyota
Title: Humanity
Agency: Hakuhodo G1 Inc
Production company: Stink
Director: Ne-o
Writer: Tetsuya Tokimatsu
Art director: Yuji Fukuzawa
Producers: Juliet Naylor, Yasuyuki Kubota

RETAIL
SILVER AWARD
Client: Nike
Product: Nike
Title: Pretty
Agency: Wieden & Kennedy Portland
Production company: Stink
Director: Ivan Zacharias

SILVER AWARDS
SERIES - Sponsored by Campaign
SILVER AWARD
Client: Volkswagen
Product: Incredible But True
Titles: Test, Hidden Camera, Tea, Horse's Mouth
Agency: DDB London
Production company: Partizan
Director: Eric Lynne
Writer: Matt Lee
Art director: Peter Heyes
Tea also won silver in the Cars category and bronze in the European
category.

SILVER AWARD
Client: Unilever
Product: Pot Noodle
Titles: Noodle Mine, Song, Italy/Wales, Fuel Crisis
Agency: Mother
Production company: Epoch Films
Director: Stacy Wall
Writers: Ben Mooge, Andy Jex, Rob Potts
Art directors: Ben Mooge, Andy Jex, Rob Potts
Producer: Rob Godbold
Noodle Mine also won silvers in the categories for Canned, Frozen and
Dried Foods and 60-Second TV Commercial. Italy/Wales also won bronze in
the Canned, Frozen and Dried Foods category.

SILVER AWARDS - TOILETRIES
SILVER AWARD
Client: Dove
Product: Deodorant
Title: Zebra Stripes
Agency: Ogilvy Advertising
Production company: Feel Films
Director: Benito Montorio
Writers: Justin Barnes, Ben Callis
Art directors: Ben Callis, Justin Barnes

CORPORATE
SILVER AWARD
Client: Honda
Product: Honda
Title: Museum
Agency: Wieden & Kennedy
Production company: Gorgeous Enterprises
Director: Peter Thwaites
Writers: Michael Russoff, Stuart Harkness, Chris Groom
Art directors: Chris Groom, Michael Russoff, Stuart Harkness
Producer: Alicia Bernard
Also won bronzes in the Cars and 90-Second TV Commercial categories.

SILVER AWARD
Client: Camelot
Product: Lottery
Title: Bag Of Smiles
Agency: Abbott Mead Vickers BBDO
Production company: Studio AKA
Director: Marc Craste
Writers: Peter Souter, Phil Cockrell
Art director: Graham Storey
Producer: Nikki Kefford
Also won bronze in the 60-Second TV Commercial category.

TV AND RADIO STATION PROMOTIONS
SILVER AWARD
Client: Xfm
Product: Xfm
Title: Roadies
Agency: Mother
Production company: Hungry Man
Director: Tony Barry
Writers: Andy Jex, Rob Potts, Sam Walker, Dave Kolbusz
Art directors: Andy Jex, Rob Potts, Sam Walker, Dave Kolbusz
Producer: Jacob Madsen

SILVER AWARDS - DIRECT RESPONSE
CHARITY
SILVER AWARD
Client: NSPCC
Product: Child Abuse
Title: Fun Run
Agency: Saatchi & Saatchi
Production company: Outsider
Director: Steve Hudson
Writers: Rob Porteous, Dave Askwith
Art directors: Rob Porteous, Dave Askwith
Producer: Jeremy Bannister

DIRECT RESPONSE
SILVER AWARD
Client: NSPCC
Product: Child Abuse
Title: Caravan
Agency: Saatchi & Saatchi
Production company: Outsider
Director: Steve Hudson
Writers: Rob Porteous, Dave Askwith
Art directors: Rob Porteous, Dave Askwith
Producer: Jeremy Bannister

TELECOMMUNICATIONS
SILVER AWARD
Client: Hutchison 3
Product: Hutchison 3
Title: Expo
Agency: WCRS
Production company: Partizan
Director: Traktor
Writer: Yannakis Jones
Art director: Yannakis Jones
Producer: Rani Melendez

CANNED, FROZEN AND DRIED FOODS - VIRAL
SILVER AWARD
Client: Unilever Bestfoods
Product: Marmite Squeezy
Title: Mother
Agency: DDB London
Production company: Mustard
Director: Rory Rooney
Writer: Thierry Albert
Art director: Damien Bellon

SILVER AWARDS
TRANSPORT AND TRAVEL
Client: Transport For London
Product: P2W Motorcycle Safety
Title: The Day You Went To Work
Agency: M&C Saatchi
Production company: Gorgeous Enterprises
Director: Vince Squibb
Writer: Curtis Brittles
Art director: Will Bate
Producer: Spencer Dodd

CHARITY
SILVER AWARD
Client: The Half Moon Young People's Theatre Company
Product: The Half Moon Young People's Theatre Company
Title: Wonderful World
Agency: Media Trust/Volunteer Films
Production company: The Pink Film Company
Director: Karen Cunningham
Writer: Karen Cuningham
Producers Michael Macmillan, Robert Morgan

THE JOHN WEBSTER AWARD FOR BEST 30-SECOND TV COMMERCIAL: SPONSORED BY
DDB LONDON
SILVER AWARD
Client: Volkswagen
Product: Incredible But True
Title: Tea
Agency: DDB London
Production company: Partizan
Director: Eric Lynne
Writer: Matt Lee
Art director: Peter Heyes

SILVER AWARD
Client: Royal Mail
Product: Royal Mail
Title: Coffee Machine
Agency: Abbott Mead Vickers BBDO
Production company: Therapy Films
Director: Tim Brown
Writer: Markham Smith
Art director: Richard Dennison
Producer: Barry Hughes

BRONZE AWARDS
TOILETRIES
EUROPEAN - COMMERCIAL SHOWN IN CINEMA AND ON TV
BRONZE AWARD
Client: Lynx
Product: Click
Title: Keeping Score
Agency: Bartle Bogle Hegarty
Production company: Kleinman Productions
Director: Danny Kleinman
Writer: Ed Edwards
Art director: Dave Masterman
Producer: Johnnie Frankel

PUBLIC SERVICE
CHARITY
BRONZE AWARD
Client: Anorexia Awareness
Product: Eating Disorders
Title: Scary Tale
Agency: Abbott Mead Vickers BBDO
Production company: 2AM Films
Directors: Niall and Helen Downing
Writers: Tony Strong, Niall and Helen Downing
Art directors: Ron Brown, Niall and Helen Downing

TOILETRIES
BRONZE AWARD
Client: Vaseline
Product: Vaseline Intensive Care
Title: Sea
Agency: Bartle Bogle Hegarty NYC
Production company: Stink
Director: Ivan Zacharias
Writer: Jordan Kramer
Art directors: John Randazzo, Andre Massis
Producer: Nick Landon

SERIES
BRONZE AWARD
Client: Hutchison 3
Product: Hutchison 3
Titles: Expo, Talk Silk, Balloon, Campfire
Agency: WCRS
Production company: Partizan
Director: Traktor
Writer: Yannakis Jones
Art director: Yannakis Jones
Producer: Traktor

BRONZE AWARDS
TV AND RADIO STATION PROMOTIONS
60-SECOND TV COMMERCIAL
COMMERCIAL SHOWN IN CINEMA AND ON TV
BRONZE AWARD
Client: Sky One
Product: Brand
Title: Come Home To The Simpsons
Agency: Devilfish
Production company: Gorgeous Enterprises
Director: Chris Palmer
Writer: Jonny Parker
Art director: Nick Stewart
Producer: Rupert Smythe

RETAIL
BRONZE AWARD
Client: Boots
Product: Boots
Title: Summer Rush
Agency: Mother
Production company: Anonymous Content @ Independent
Director: Anonymous
Writer: Stuart Outhwaite
Art director: Ben Middleton
Producer: Chris Barrett

CLOTHING
BRONZE AWARD
Client: Clarks
Product: Clarks
Title: Horse Riding
Agency: St Luke's
Production company: Outsider
Director: Dom & Nic
Writer: Andy Dugan
Art director: Simon Friedberg
Producer: John Madsen

PUBLIC SERVICE
BRONZE AWARD
Client: Department of Health
Product: Cancer Research
Title: Formaldehyde Russell
Agency: Ogilvy Advertising
Production company: Dare Films
Director: Donal MacIntyre
Writers: Justin Barnes, Ben Callis
Art directors: Ben Callis, Justin Barnes

20-SECOND TV COMMERCIAL
BRONZE AWARD
Client: Carlsberg
Product: Carlsberg Lager
Title: Booking
Agency: Saatchi & Saatchi
Production company: Gorgeous Enterprises
Director: Chris Palmer
Writers: Dave Henderson, Richard Denny
Art directors: Dave Henderson, Richard Denny
Producer: Rupert Smythe

BRONZE AWARDS
CANNED, FROZEN AND DRIED FOODS
60-SECOND TV COMMERCIAL
BRONZE AWARD
Client: McCain
Product: Oven Chips
Title: Sunflower Park
Agency: Beattie McGuinness Bungay
Production company: Partizan
Directors: Michael Gracey, Pete Commins
Writer: Trevor Beattie
Art director: Bil Bungay
Producer: Ella Sanderson

BREADS AND CEREALS
BRONZE AWARD
Client: RHM
Product: Nimble
Title: Builder
Agency: DDB London
Production company: Rogue Films
Director: Sam Cadman
Writers: Joanna Wenley, Grant Parker
Art directors: Grant Parker, Joanna Wenley

SOFT DRINKS
BRONZE AWARD
Client: A G Barr
Product: Irn-Bru
Title: The Snowman
Agency: The Leith Agency
Production company: Sherbet
Director: Robin Shaw
Writer: Mark Davies
Art director: Michael Kinlan
Producer: Jayne Bevitt

CHARITY
BRONZE AWARD
Client: The Prince's Trust
Product: Charity
Title: Footsteps
Agency: Clemmow Hornby Inge
Production company: Outsider
Director: Dom & Nic
Writer: Angus Wardlaw
Art director: Alexai Berwitz
Producer: John Madsen

TEN-SECOND TV COMMERCIAL
BRONZE AWARD
Client: Diageo
Product: Extra Cold Guinness
Title: Fish
Agency: Abbott Mead Vickers BBDO
Production company: Kleinman Productions
Director: Danny Kleinman
Writer: Ian Heartfield
Art director: Matt Doman
Producer: Johnnie Frankel

DIPLOMA WINNERS
SOFT DRINKS
Client: Britvic
Product: Tango Clear
Title: Bravo
Agency: Clemmow Hornby Inge
Production company: Thomas Thomas Films
Director: Jim Gilchrist

ALCOHOLIC DRINKS
Client: Beverage Brands
Product: WKD
Title: Bath Time'
Agency: Big Communications by Vital Productions
Production company: Vital Productions @ The Paul Weiland Film Company
Director: Jon Greenhalgh

Client: Diageo
Product: Guinness
Title: Hands
Agency: Abbott Mead Vickers BBDO
Production company: Kleinman Productions
Director: Danny Kleinman

Client: Diageo
Product: Guinness
Title: Fish
Agency: Abbott Mead Vickers BBDO
Production company: Kleinman Productions
Director: Danny Kleinman

Client: Diageo
Product: Guinness
Title: Pub
Agency: Abbott Mead Vickers BBDO
Production company: Kleinman Productions
Director: Danny Kleinman

Client: Diageo
Product: Guinness
Title: Mudskipper
Agency: Abbott Mead Vickers BBDO
Production company: Kleinman Productions
Director: Danny Kleinman

BEVERAGES
Client: Unilever
Product: PG Tips
Title: Natural
Agency: Mother
Production company: Rattling Stick Director Danny Kleinman

CONFECTIONERY AND SNACKS
Client: Nestle
Product: Kit Kat
Title: Russian Linesman
Agency: JWT London
Production company: Gorgeous Enterprises
Director: Chris Palmer

Client: Wrigley
Product: Airwaves
Title: Alien Welcome
Agency: Abbott Mead Vickers BBDO
Production company: Therapy Films Director Guy Manwaring

RETAIL
Client: Marks & Spencer
Product: Marks & Spencer
Title: Ice Hotel'
Agency: RKCR/Y&R
Production company: RSA Films
Director: Dawn Shadforth

Client: Marks & Spencer
Product: Marks & Spencer
Title: M&S Kids
Agency: RKCR/Y&R
Production company: Knucklehead
Director: Joe Roman

TELECOMMUNICATIONS SERVICES
Client: Hutchison 3
Product: Hutchison 3
Title: Talk Silk
Agency: WCRS
Production company: Partizan
Director: Traktor

Client: 118 118
Product: 118 118
Title: Choir Viral
Agency: Meme
Production company: Rogue Films
Director: Nick Jones

CHARITY
Client: NSPCC
Product: NSPCC
Title: Caravan
Agency: Saatchi & Saatchi
Production company: Outsider
Director: Steve Hudson

Client: Childline
Product: Childline
Title: Masks
Agency: Saatchi & Saatchi
Production company: Kleinman Productions
Director: Danny Kleinman

Client: Greenpeace
Product: Greenpeace
Title: Gas Guzzlers Viral
Production company: Home Corp
Director: Ben Sedley

DIRECT RESPONSE
Client: The Prince's Trust
Product: The Prince's Trust
Title: Footsteps
Agency: Clemmow Hornby Inge
Production company: Outsider
Director: Dom & Nic

Client: Anorexia Awareness
Product: Anorexia Awareness
Title: Scary Tale
Agency: Abbott Mead Vickers BBDO
Production company: 2AM Films
Director: Niall and Helen Downing

TEN-SECOND TV COMMERCIAL
Client: Carphone Warehouse
Product: Talk Talk
Title: Balloon
Agency: Clemmow Hornby Inge
Production company: Stink
Director: David Frankham

Client: Carphone Warehouse
Product: Talk Talk
Title: Bird
Agency: Clemmow Hornby Inge
Production company: Stink
Director: David Frankham

Client: Carphone Warehouse
Product: Carphone Warehouse
Title: Dandelion
Agency: Clemmow Hornby Inge
Production company: Stink
Director: David Frankham

Client: Diageo
Product: Guinness
Title: Pub
Agency: Abbott Mead Vickers BBDO
Production company: Kleinman Productions
Director: Danny Kleinman

Client: Diageo
Product: Guinness
Title: Mudskipper
Agency: Abbott Mead Vickers BBDO
Production company: Kleinman Productions
Director: Danny Kleinman

30-SECOND TV COMMERCIAL
Client: Volkswagen
Product: Volkswagen
Title: The Wrap
Agency: DDB London
Production company: RSA Films
Director: Brett Foraker

Client: Ask.com
Product: Ask.com
Title: Wanderer
Agency: Fallon London
Production company: Academy
Director: Nick Gordon

Client: Orange
Product: Orange
Title: Ride
Agency: Fallon London
Production company: Blink Productions
Director: Dougal Wilson

60-SECOND TV COMMERCIAL
Client: Autotrader/MTV
Product: Autotrader/MTV
Title: 12 Days Of Christmas
Agency: JWT London
Production company: Gorgeous Enterprises
Director: Vince Squibb

Client: Unilever
Product: Lynx
Title: Keeping Score
Agency: Bartle Bogle Hegarty
Production company: Kleinman Productions
Director: Danny Kleinman

90-SECOND TV COMMERCIAL
Client: Against Breast Cancer
Product: Against Breast Cancer
Title: Anyone
Agency: Abbott Mead Vickers BBDO
Production company: Gorgeous Enterprises
Director: Tom Carty

NEW CREATIVE TEAM
Client: Autotrader/MTV
Product: Autotrader/MTV
Title: 12 Days Of Christmas
Agency: JWT London
Production company: Gorgeous Enterprises
Director: Vince Squibb
Creative team: Kevin Master, Miles Bingham

CINEMA/TV COMMERCIALS
Client: Against Breast Cancer
Product: Against Breast Cancer
Title: Anyone
Agency: Abbott Mead Vickers BBDO
Production company: Gorgeous Enterprises
Director: Tom Carty

SERIES
Client: BBC
Product: BBC Electric Proms
Titles: Punky Punk, No It Ain't, Dunno, Sanchia
Agency: Fallon London
Production company: Red Bee Media
Director: Andy McLeod

Client: Diageo
Product: Guinness
Titles: Pub, Fish, Mudskipper
Agency: Abbott Mead Vickers BBDO
Production company: Kleinman Productions
Director: Danny Kleinman

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