Feature

The BTAA Awards 2008: Bronze Awards

ALCOHOLIC DRINKS
30-60-Second TV Commercial
BRONZE AWARD
Client: Diageo
Product: Draught Guinness
Title: Tipping Point
Agency: Abbott Mead Vickers BBDO
Production company: MJZ
Director: Nicolai Fuglsig
Writers: Angus Macadam, Paul Jordan
Art directors: Paul Jordan, Angus Macadam
Producer: Carol Powell

MISCELLANEOUS CONSUMER PRODUCTS
BRONZE AWARD
Client: Sony
Product: Cybershot Handicam
Title: Pose
Agency: Fallon London
Production company: Partizan
Director: Antoine Bardou-Jacquet
Writers: Matt Keon, Andy Lockley
Art directors: Matt Keon, Andy Lockley
Producer: Celestine Hall

MISCELLANEOUS CONSUMER PRODUCTS
The John Webster Award for Best 30-Second Commercial
30-60-Second TV Commercial
BRONZE AWARD
Client: Olympus
Product: Tough
Title: Toddler
Agency: The Red Brick Road
Production company: Blink Productions
Director: Dougal Wilson
Writer: Justin Tindall
Art director: Justin Tindall
Producer: Karli James

MISCELLANEOUS CONSUMER PRODUCTS
TV & Radio Promotions
BRONZE AWARD
Client: BSkyB
Product: Sky HD
Title: Static
Agency: WCRS
Production company: Gorgeous Enterprises
Director: Chris Palmer
Writer: Joe Corcoran
Art director: Andrew Bloom
Producer: James Lethem

CARS
European Advertising
BRONZE AWARD
Client: Audi
Product: R8
Title: Construction
Agency: Bartle Bogle Hegarty
Production company: Partizan
Director: Olivier Gondry
Writer: Richard McGrann
Art director: Andy Clough
Producer: Jane Bessey

NEW ADVERTISER
30-60-Second TV Commercial
BRONZE AWARD
Client: Choice FM
Product: Gun Crime
Title: Kill The Gun
Agency: Abbott Mead Vickers BBDO
Production company: Therapy Films
Directors: Malcolm Venville, Sean De Sparengo
Producer: Yvonne Chalkley
Writer: Gary Walker
Art director: Huw Williams

RETAIL
BRONZE AWARD
Client: John Lewis
Product: John Lewis Department Store
Title: Shadows
Agency: Lowe London
Production company: Partizan
Director: Michael Gracey
Writer: George Prest
Art director: Johnny Leathers
Producer: Hannah Boase

NEWSPAPERS & MAGAZINES
BRONZE AWARD
Client: The Mail On Sunday
Product: Live and You magazines
Title: Battle
Agency: Bartle Bogle Hegarty
Production company: Partizan
Director: Traktor
Writers: Dave Monk, Matt Waller
Art directors: Dave Monk, Matt Waller
Producer: Sam Robinson

INTERNATIONAL ADVERTISING
BRONZE AWARD
Client: Heineken
Product: Heineken
Title: Jamaica
Agency: The Red Brick Road
Production company: Partizan
Director: Eric Lynn
Writer: Sam Cartmell
Art director: Jason Lawes
Producer: James Faupel

TV & RADIO STATION PROMOTIONS
BRONZE AWARD
Client: BBC
Product: BBC Radio 2
Title: Amazing Music - Chris Evans
Agency: RKCR/Y&R
Production company: Red Bee Media
Director: Steve Reeves
Producer: Sarah Caddy
Writer: Paul Silburn
Art director: Paul Silburn

30-60-SECOND TV COMMERCIAL
BRONZE AWARD
Client: Volkswagen
Product: Volkswagen Golf
Title: Great Pretender
Agency: DDB London
Production company: Partizan
Director: Patrik Bergh
Writer: Sam Oliver
Art director: Shishir Patel

BRONZE AWARD
Client: Diageo
Product: Smirnoff Vodka
Title: Sea
Agency: JWT London
Production company: Rattling Stick
Director: Daniel Kleinman
Writer: Adam Griffin
Art director: Rob Spicer
Producer: Sarah Patterson

BRONZE AWARD
Client: BBC
Product: BBC Edwardian
Title: People Like Us
Agency: RKCR/Y&R
Production company: Red Bee Media
Director: Steve Cope
Writer: Nick Simons
Art director: Jules Chalkley
Producer: Jody Burrows

VIRAL ADVERTISING - Sponsored by The Chesterfield Group
BRONZE AWARD
Client: Coca-Cola
Product: Coca-Cola Football
Title: Stockport
Agency: Mother
Production company: Hotspur & Argyle
Director: Theo Delaney
Writers/art directors Stuart Outhwaite, Ben Middleton
Producer: Emma Starzacher

WEB-BASED ADVERTISING
BRONZE AWARD
Client: Freixenet
Product: Freixenet Cava
Title: The Key To Reserva
Agency: JWT Spain
Production company: RSA Films
Director: Martin Scorsese
Writer: Martin Scorsese
Producer: Aitana Ramon Coca

BRANDED CONTENT
BRONZE AWARD
Client: Vodafone
Product: Vodafone
Title: Sir Percy
Agency: Outsider
Production company: Outsider
Director: Russell England
Writers: Russell England, Robert Campbell
Art directors: Russell England, Robert Campbell
Producer: Robert Campbell

SERIES
BRONZE AWARD
Client: Adidas International
Product: Impossible Is Nothing
Titles David Beckham, Everest Boys, Gilbert Arenas
Agency: 180 Amsterdam
Production company: Passion Pictures
Directors: Sean Thompson, Dean Maryon
Writer: Sean Thompson
Art director: Dean Maryon
Producers: Tony Stearns, Kate Morrison

CINEMA COMMERCIALS ALSO SHOWN ON TV
BRONZE AWARD
Client: Sony
Product: Sony Bravia
Title: Bravia Theatre
Agency: Fallon London
Production company: Gorgeous Enterprises
Director: Frank Budgen
Writers: Juan Cabral, Selene McKenzie, Toby Moore
Art directors: Juan Cabral, Selene McKenzie, Toby Moore
Producer: Lou Hake

SPONSORSHIP BUMPERS
BRONZE AWARD
Client: Nestle
Product: Fruit Pastilles
Title: Hula Hoops, Card Trick, Rabbit, Toast, Skip, Basketball
Agency: JWT London
Production company: Bare Films

Topics