The Creme Egg Camp will be open for five weeks in Old Street and will feature a wooden hideaway within a forest, with a campfire kitchen serving Creme Egg cookies, toasties, Hunters' Hot Chocolate and Creme Egg Fongoo.
Instagram baker Georgia Green, founder of Georgia's Cakes, has collaborated to create Georgia’s Goo-tastic Creme Egg Cake.
All proceeds generated from the camp will be donated to the Prince’s Trust Charity.
Previous Creme Egg experiences, tying in with the confectioner's Hunting Season campaign, include 2017's Creme Egg Hunters Lodge. Both activations have been delivered by agency Elvis.