WINNER
IKEA 'Silence the Critics'
By Mother London
For IKEA
Credits:
Executive Creative Director: Ana Balarin & Hermeti Balarin
Creative Director: Thom Whitaker & Danielle Outhwaite-Noel
Creatives: Mike Kennedy & Pauline Ashford
Producer: Jenny Fan
Assistant Producer: Will Carmichael
Production Director: Giedre Miniotaite
Strategy Director: Scarlett Spence
Strategist: Imogen Carter
Biz Lead: Yuki Yamakado / Marina Banks
Sophie Holt, Mother
Production Company: MJZ
Editing: Whitehouse
Music Supervision: Wake the Town
Sound: 750mph
Post/VFX: Electric Theatre Collective
Marketing Communications Manager: Kemi Anthony
FINALISTS
Before Alexa
By Droga5
For Amazon
Fence
By VCCP
For Cadbury
Tuesday
By Havas London
For Department for Education
Hide & Seek
By VCCP
For easyJet
KFC 'Finger Lickin' Good'
By Mother London
For KFC
The Money Calm Bull
By ENGINE UK
For MoneySuperMarket
Hope is Power
By Uncommon Creative Studio
For The Guardian
Love Story
By VMLY&R
For Upjohn