CAMPAIGN CRAFT: Sponsored by SVC - Aerial Awards jury select winners in craft category ahead of BAFTA ceremony

The winners of the Aerial Awards’ three new craft categories have been announced ahead of this year’s ceremony, which takes place at BAFTA on 22 October.

The winners of the Aerial Awards’ three new craft categories have

been announced ahead of this year’s ceremony, which takes place at BAFTA

on 22 October.



Best direction went to Michael Burke, John Anderson and Neil Harrington

for the Holsten Pils ’lottery’ spot by TBWA GGT Simons Palmer. Best

sound was won by Dave Stewart for his work on a British Airways

commercial for M&C Saatchi called ’sitar and piano’ and best casting

went to Eardrum for Rover’s ’rock band’ ad through Ammirati Puris

Lintas.



Adrian Reith, the managing director of Commercial Breaks, was the

chairman of the craft jury. He said: ’Radio benefits from love and

attention. It is good to shine a spotlight on casting, directing and

sound, although obviously the writing has to be good too.’



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