Let’s hope that the people who proof-read the Express’s press
advertising don’t sub-edit the daily newspaper.
The Express ran a full-page ad in last week’s Private Eye congratulating
itself on capturing the mood of the nation. It reprinted sections of
recent Express leader columns that proposed lowering the gay age of
consent, took a non-moralistic stance on single parents, called on the
Prime Minister to reform the House of Lords and made a plea in favour of
a single European currency.
The ad is based on the assumption that most readers would not expect the
Express to support such ideas, and carries the strapline: ’Surprised?
You should be.’
However, what surprised us most was the spelling.
At the foot of the page, the Express proclaims itself to be ’the voice
of New Britian’ (sic). Where exactly might that be, we wonder?
