After Partners BDDH’s slave auction earlier in the year, the trend
seems to have caught on. WWAV Rapp Collins is the latest to find out how
much staff will fork out to humiliate and embarrass their superiors.
Apart from an auction, four of WWAV’s staff gave up an hour of their
time to the highest bidder, vowing to do ’almost anything’ for their
Although Gavin Hilton, a senior data planning consultant, went for the
bargain-basement sum of pounds 35, the client services directors, John
Eversley and Gerry Scott, secured marginally higher bids of pounds 45
and pounds 60 respectively.
Unsurprisingly, the smart money was all bidding for an hour of ferocious
managing director Lesley Mair’s time.
WWAV’s despatch boys won the race by pledging a whopping pounds 180 for
her - but her talents were to be deployed elsewhere. In a
well-orchestrated conspiracy, the girls on the agency’s reception had
e-mailed everyone to request that whoever ’bought’ Mair should get her
to answer the telephones on reception. They even specified the hour when
they wanted her - between 10am and 11am, their busiest time.
Mair, good sport that she is, carried out her half of the bargain and
sat on reception for the duration. It was even rumoured that she
actually managed to put a call through to the right extension at least
As you know, we’re not ones to gossip, but we heard that most of the
final figure of pounds 5,000 raised was generated by enterprising
members of staff selling tickets for people to view this memorable