So Lowe Howard-Spink has now closed Lowe Digital, its new-media
unit. On hearing the news, we paid the agency’s Website a visit to see
Lowe Digital’s last work - and were pleasantly surprised at what we
Along with the creative work and the agency’s history, we discovered an
interesting section called ’Client’s Choice’. We chuckled when we saw
that the featured client was Justin Jameson of Express Newspapers.
It wasn’t the fact that Jameson left Express Newspapers at the end of
March that tickled us, rather that it’s more than three weeks since the
agency lost the Express account to Leo Burnett.
The beauty of the Internet is that it’s such an immediate medium - no
wonder Lowes closed its new-media department.