CAMPAIGN DIARY: Pluto Warrior takes a trip to Planet Earth to ’chat’ about Bacardi

Staff at Poppy Films were on tenter-hooks last week when it was discovered that Tony Kaye and ’a Bacardi client’ were hard at work in cutting rooms next door to each other. Following the well-documented spat between the self-styled Pluto Warrior, McCann-Erickson and Bacardi, many feared a violent altercation. Campaign couldn’t resist getting Kaye’s reaction, but it was tough. Kaye’s refusal to speak via the phone means he uses an interpreter.

Staff at Poppy Films were on tenter-hooks last week when it was

discovered that Tony Kaye and ’a Bacardi client’ were hard at work in

cutting rooms next door to each other. Following the well-documented

spat between the self-styled Pluto Warrior, McCann-Erickson and Bacardi,

many feared a violent altercation. Campaign couldn’t resist getting

Kaye’s reaction, but it was tough. Kaye’s refusal to speak via the phone

means he uses an interpreter.



Campaign: Hello. We’d like to talk to Tony Kaye about a light-hearted

diary story.



Interpreter: Hello. We’d like to talk to Tony Kaye about a light-hearted

diary story.



Kaye (faintly in background): Pluto Warrior says nothing is

light-hearted.



Interpreter: Pluto Warrior says nothing is light-hearted.



Campaign: Right. My question is, is he aware that the Bacardi client was

editing the new Martini ad next door to him at Poppy Films last

week?



Interpreter: Is Pluto Warrior aware that the Bacardi client was editing

the new Martini ad next door to him at Poppy Films last week?



(Long pause).



Interpreter: I was not aware of that ... and quite frankly, it would not

have made any difference ... because I’m not currently talking to

Bacardi. But I did have a conversation with the account director at HHCL

recently ... about what an atrocious execution Paul Arden had made

of ... a terrific little idea ... and in all seriousness ... I offered

to re-shoot it for nothing.



Campaign: Thank-you for your time.



Interpreter: Thank-you for your time. Then: I enjoyed speaking with the

four of us.



We are sure the Diary will continue covering Pluto Warrior’s fascinating

views/stop promoting Kaye’s egregious ramblings (delete as appropriate).



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