Campaign has had an uncharacteristically difficult time in
discovering which agencies are going after the Tories’ ad account.
Word is that Robin Wight wants WCRS to try for it, but he’s meeting
resistance from his staff. Even M&C Saatchi is said to be reluctant to
go for the business.
The party is looking for a ’young and hungry’ agency, and a quick ring
around the shops that fit the description earned replies such as
’Tories? Good God, we’d never go for them’ or ’Most of my agency votes
Labour, so they can’t promote the Tories’.
In fact, agency bosses were falling over themselves to deny any
involvement.
The Tories must be a total fashion faux pas because you’ll find the same
agency bosses falling over themselves to secure accounts of questionable
moral integrity. There aren’t many shops unwilling to sell booze to
alcoholics or fags to the unhealthy, after all.